Tag: sales crm software
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B2B CRM vs B2C CRM – Which is Right for Your Business?
Introduction – B2B and B2C companies The objective of this document is to help you understand the difference between B2B CRM software (business-to-business customer relationship management) vs B2C CRM software (business-to-consumer customer relationship management) and to assist you to decide the right CRM for your business. However, before we get into the CRM discussion, it…
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Go Beyond BANT Lead Qualification: Embrace The Modern BANTS Framework
Sales is both art and science; possibly more of science in today’s context. And we say that because a scientific process and methodology backed with data has the potential to exponentially improve your sales efficiency. A critical part of this scientific process is lead qualification. What is Lead Qualification? Lead qualification is a process of…
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